A workshop series have been arranged according to the concept of empowering Sri Lankan entrepreneurs by expanding entrepreneurial culture in Sri Lanka. For the second time, CEFENI successfully organized a workshop on Digital Marketing.
It is a one-day Workshop on Application of Digital Marketing for business growth. Following factors were discussed under this topic, the introduction of Digital Marketing, Website Planning & structure, Digital Marketing Tools, Social media campaigns, search engine optimization, and so on. The target group of the said workshop was Businessmen, Managers, students and any other ones who are willing to understand how to use digital media effectively for their business. The workshop was held at CEFENI Lecture hall on 1st of March, 2020 from 9.00 a.m. to 5.00 p.m. with the participation of 36 people. It was conducted by Mr. David Benjamin, Certified Corporate Trainer & Founder of Age.gg with his expertise knowledge and experience.